1. Main Product Types Based on keyword data, the main product types include:

Markers (markers, alcohol markers, acrylic markers)
Paints (acrylic paint, paint markers)
Drawing tools (painting set, art set)
Pastels (chalk pastels, pastel markers)
Storage and organization tools (marker organizer, marker storage) The highest search volume is for markers, especially alcohol markers, indicating that this is the company’s core product line.

1. Popular Materials Several main materials can be identified from the keywords:

Alcohol-based: Highest search volume, e.g., “alcohol markers” (18,100 searches/month)
Acrylic: Also popular, e.g., “acrylic markers” (5,400 searches/month)
Water-based: Relatively less, e.g., “water based markers” (720 searches/month) Alcohol-based markers seem to be the most popular choice, possibly due to their quick-drying and blending capabilities.

1. Personalization and Customization Features Keyword data shows some trends in personalization and customization:

Skin tone markers (“skin tone markers”, “skin color markers”)
Brush tip markers (“brush tip markers”, “alcohol brush markers”)
Dual-tip markers (“dual tip alcohol markers”) This indicates that users are looking for products that can meet specific needs, such as figure drawing or different line effects.

1. Target Customer Groups Based on the keywords, the main target customer groups appear to be:

Art enthusiasts and professional artists (“art markers”, “marker sketchbook”)
Students (searching for price-sensitive terms like “cheap markers”)
Children’s art education (“dot markers” may be used for children’s art)
Journal and planning enthusiasts (interest in storage and organization tools)

1. Price Positioning Although there are no direct price-related keywords, we can infer from the following:

The presence of “cheap markers” indicates that a portion of users are price-sensitive
The existence of high-end products (such as 120-color sets) suggests there’s also a high-end market
Most searches seem to focus on mid-range products
It is recommended to adopt a multi-tiered pricing strategy, covering entry-level to professional-grade users.

1. Seasonality and Special Occasions There are no obvious seasonal keywords in the data, suggesting that product demand may be relatively stable throughout the year. However, the following aspects can be considered:

Back-to-school season may increase demand
Holiday seasons may stimulate gift purchases
Summer may see more outdoor drawing activities

1. Popular Trends Several popular trends can be identified from the keywords:

Mixed media art (“mixed media sketchbook”)
Watercolor effects (“color block watercolor”)
Glitter and special effects (“glitter marker”)
Refillable ink (“alcohol marker refill”)
These trends indicate that users are seeking more diverse and long-lasting products.

1. Competitive Analysis Although the data mainly focuses on the “ohuhu” brand, some competitive information can be seen:

“jazza best paint marker” indicates that influential artists are recommending products
“ohana markers”, “hulu markers”, etc., may be competing brands or user misspellings Ohuhu seems to have a strong presence in the market but still faces competition from other brands.

1. Recommendations Based on the above analysis, recommendations for similar businesses are as follows:

Focus on the alcohol marker product line, but also offer acrylic and water-based options
Develop more personalized products, such as skin tone series and special tip types
Provide comprehensive product sets, from entry-level to professional-grade
Strengthen the development of product storage and organization solutions
Emphasize educational content marketing, especially on how to use and store products
Consider collaborating with well-known artists to increase brand influence
Optimize website SEO, especially for high-volume search keywords
Develop a refillable ink product line to meet the needs of environmentally conscious and economical users
Pay attention to emerging trends, such as mixed media art and special effect markers
Provide high-quality customer support, especially in product usage tutorials

10 SEO-Friendly Blog Topics
The following recommended titles were generated using the Blogcard product from www.uniped.ai, based on real-time SEO data analysis.

Original blog: https://uniped.ai/blog/

Alcohol Markers for Beginners: 10 Essential Tips
Related keywords: alcohol markers, markers, alcohol based markers
Topic description: A comprehensive guide for beginners, introducing basic techniques for using alcohol markers, including blending, coloring, and maintenance.

How to Properly Store and Organize Your Ohuhu Marker Collection
Related keywords: how to store ohuhu swatch cards, marker organizer, marker storage
Topic description: Provides practical storage and organization tips to help readers maintain their markers in optimal condition and work efficiently.

Acrylic vs Alcohol Markers: Which Suits Your Art Style?
Related keywords: acrylic markers, alcohol markers, markers
Topic description: Compares the pros and cons of two common types of markers, helping readers choose the right tool based on their art style.

Mastering Skin Tones: A Guide to Using Skin Tone Markers
Related keywords: skin tone markers, skin color markers, alcohol markers art
Topic description: Teaches readers how to use skin tone markers to create realistic portraits, including blending techniques and common pitfalls.

5 Hottest Trends in Marker Art for 2024
Related keywords: art markers, alcohol markers art, acrylic markers
Topic description: Explores current trends in marker art, such as mixed media and special effects, inspiring readers’ creativity.

On a Budget? 10 Best Value Marker Sets for Every Artist
Related keywords: cheap markers, marker set, alcohol marker set
Topic description: Recommends high-value marker sets for budget-conscious art enthusiasts, covering different price points and brands.

Markers + Watercolor: Creating Stunning Mixed Media Art
Related keywords: mixed media sketchbook, water based markers, color block watercolor
Topic description: Teaches readers how to combine markers and watercolors to create unique mixed media works, including techniques and material recommendations.

Choosing the Perfect Marker Paper: An Artist’s Essential Guide
Related keywords: marker paper, marker sketchbook, markers on paper
Topic description: Introduces different types of marker paper and their characteristics in detail, helping readers choose the right paper for their needs.

From Scratch: How to Build Your Ohuhu 120 Marker Set Step by Step
Related keywords: how to build ohuhu 120 set, how to build up ohuhu 120
Topic description: Provides advice for readers who want to gradually invest in large marker sets, including color selection and purchasing strategies.

Holiday Special: Creating Unique Gifts and Decorations with Markers
Related keywords: markers, acrylic paint markers, glitter marker
Topic description: Offers creative ideas for using markers to create holiday gifts and decorations, suitable for various holidays and occasions.