Is social media marketing different from digital marketing?

Bharti NinjaTech - Sep 20 - - Dev Community

This is a very common question that I face a lot of time from my clients.

A lot of newbies to the digital marketing field have this doubt about the difference between digital marketing and social media.

So, here I’m with an answer for it.

Is Social media difference from digital marketing? well the answer is Yes.
But the catch is that social media is a part of digital marketing, so technically, we can not say that there two are difference.

Better way to say it would that these two are an aligned strategy to build a strong digital presence.`

Digital marketing is a vast field, which includes, social media, SEO, PPC, Content marketing, email marketing and a lot more.

Whereas, social media marketing only refers to the strategy of making your brand stand out on various social media platforms such as Facebook, Instagram, X(twitter), You tube, LinkedIn etc.

I hope this clears a little bit of your confusion. You can read in detail here;

Digital Marketing or Social Media Marketing?

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