On this week's episode of DevDiscuss, we explore the ABCs of A/B testing. Let's dive in!
Quick refresher — DevDiscuss is the first original podcast from DEV all about the burning topics that impact all our lives as developers.
Episode Info
In S7E6, we explore A/B testing — a UX research practice that involves randomly presenting a group of users with two variants (A and B) to see which "performs" the best. A/B testing is incredibly important in the field of software development because it helps deliver the highest level of value to users without assuming huge risks. We can't wait to explore this topic together!
Host:
- @ben — Creator of DEV & Co-Founder of Forem
Guest:
David Sweet is a quantitative trader, adjunct professor at Yeshiva University, and author of the book, Tuning Up: From A/B testing to Bayesian Optimization*.
After listening, if you would like a 35% discount on Tuning Up: From A/B testing to Bayesian Optimization, go to the link in our show notes and use offer code
devdsrf-38BF
.
Let us know your thoughts on this show in the comments below — or on Twitter (@thepracticaldev ).
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Quick Listening Links
Acknowledgements
- @levisharpe for producing & mixing the show
- Our season seven sponsors: Microsoft, New Relic, & Vultr!